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Theses/Dissertations from 2025

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Algorithms and intimacy: Millennials' social meanings from their experience using Tinder., Yuka Gega

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Booking.com: What Drives Retention and How to Improve It., Otavio Lopes Dos Santos Rodrigues

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Dynamic Interactions Between Natural Gas Return, Financial Market Return, and Energy Stock Return: A VAR Analysis of Conoco Phillips., Caglar Yildiz

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Impact of Global Semiconductor Shortages on Toyota’s Supply Chain and Production Efficiency due to COVID-19., Jadouane Dounia

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Investigating Subscriber Churn and Retention Strategies on Disney+., Maryam EL Goss

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Leveraging AI-Driven Salesforce CRM to Improve Customer Retention in the Irish Insurance Sector., Mohamed El Bakouri

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“Move Fast and Break Things”: Innovation, Stability, and Trust in the Growth of Revolut., Belen Blanco Mendoza

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Optimising Student Recruitment and Brand Awareness at ICOT College through Culturally Targeted Advertising and Social Media Strategies., Uchral Ganbold

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Retention Strategies of Disney+ in Saturated Streaming Markets: A Case Study of Ireland., Suelen Aleixo Matos

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Road Dependence and Inventory Challenges: A Case Study of Danone Brazil’s Dairy Supply Chain., Karollyne Nakanishi

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Ryanair and the Strategic Challenge of Innovation., Jessyca Souza Damaso

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Strategic Digital Transformation of Internal Audit: The Microsoft Case Study., Maria de Jesus Marin Marin

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Supply Chain Management Challenges for Automotive Industry: Analysing Harman International Semiconductor Shortage challenges and efforts to mitigate impact., Maria Azucena Valencia Padilla

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The Experience of the “Too Good To Go” Platform in Ireland and its Implementation Potential in Mongolia., Jargal Erdenebaatar

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The Impact of Data Privacy Concerns on User Trust in TikTok : A Comparative Study Between the EU and the US., Tamta Gachechiladze

Theses/Dissertations from 2024

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Accelerating the Transition - Understanding and Addressing Barriers to Consumer Adoption of Tesla Electric Vehicles., Jyothin Micheal

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Analyzing the Impact of Negative Publicity About Employee Turnover on Customer Loyalty: A Case Study of Amazon., Nyambane Abedinego Nyambwengi

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Assess the Resilience and Adaptability of European Automotive Supply Chains in Response to Unforeseen Disruptions. Case study: The COVID-19 Disruption of the German and English Automotive Industries., Irene Chebet Lelei

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Bord Bia: Global Marketing Challenges., Guzel Khabibullina

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Changing Nutrition Trends and McDonald’s Product Strategies: The Rise of Plant-Based Products and Their Impact on Consumer Behaviour., Meryem Yildirim

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Coopetition Strategies: Adoption and Effectiveness in Retail Sector., Jonas Starford Chatsika

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Evaluating McDonald’s Sustainability Practices: Real Commitment or Greenwashing?, Lorena Elizabeth Alonso de León

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Farm-Raised Salmon Business: An International Outline Through Regulations, Environmental Issues, and Consumer Perception., Luiz Felipe da Silva

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Global Marketing and Cross-Cultural Challenges in the Home Interiors Industry: Neptune Case Studies., Alida Tuane Silva Ciqueira

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Investigating Factors Influencing Changing Consumer Patterns and the Impact on Sales Revenue in the Clothes Department at Marks & Spencer in Dublin, Ireland., Ruth Boyani Mogire

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Investigating Negative Brand Perception and Toxicity in X (Formerly Twitter)., Nandin Batbold

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Investigating the Environmental Impact of Tesla’s Electric Vehicles Compared to Fossil Fuel Vehicles., Bayezid Han Kulak

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Labor Practices and their Impact on Employee perception at Amazon USA., Yelitza Manzano Jimenez

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Macy’s Store Closures: Primary Drivers, E-commerce Impact, and Strategic Responses to Maintain Brand Loyalty., Joselyn M Maldonado Solis

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Navigating Cross-Cultural Challenges: Strategies for Effective Management of Diverse Teams within the Organization., Dhanusha Devarajulunaidu

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Navigating Opportunities and Challenges: Exploring Immigrant Work Experiences in the Irish Labor Market., Andrea Martinez Garcia

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Post-Brexit International Trade: The Impact of Brexit Import Duties on the Outdoor Clothing Industry Between the United Kingdom and the Republic of Ireland., Nurdin Shadiev

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Recommended Strategies for Tesla Company in Encouraging People to Buy Electric Vehicles (EVs)., Kamran Rafiee

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Tesla-Addressing Eco Challenges Globally., Enkhzaya Enkhtuvshin

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The Impact of Sustainability Initiatives on Corporate Culture: Bord Bia., Feride Baş

Theses/Dissertations from 2023

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An Evaluation of the HR Function Within an Organisation and How the Function Contributes to Providing a Competitive Advantage., Larissa Drumond Lima

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e-Portfolio- Theneighbouroots.ie., Danitsa Nayara Casartelli Dos Santos

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e-Portfolio- Tutu Time Ballet & Fitness Studio., Isabelle Da Silva Amorim

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Human Resource Management., Ernesto Manuel Escobosa Rivera

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L'Oreal., Alexia Sarai Alvarez Sanchez

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Nothern Lights Cathedral., Narubia Roque Electo de Paiva

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World’s Biggest Wildlife Bridge: Wallis Annenberg Wildlife Crossing. L. A. California, EUA., Laura Cruz Mujica

Theses/Dissertations from 2022

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Addressing Employee Turnover in the Restaurant Industry of Ireland., Sirley Virian Lafuente Cuaquira

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Analyse the Influence that Music has on Students’ Concentration Levels., Leonardo Calixto de Barros

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How to Improve Employee Efficiency Practices for Small Family Businesses., Nelva Sulme Bautista Prado

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Logistics Outsourcing and its Impact on Businesses: a Study into the Changing Trends in the 3PL Market., Ana Lucia Hernandez Gonzalez

Theses/Dissertations from 2021

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An Investigation into Disruptive Innovation in the Entertainment Industry., Lais Viter

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Gender Differences in Leadership: An Investigation into Female Leadership Styles and Affective Organisational Commitment., Katrine Juliane Schubert

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Maintaining Equilibrium between Project Success and Team Well-Being: Pharmaceutical Project Management., Shu-Han Chang

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The Analysis of Japanese Consumers’ Purchasing Behaviour towards Single-Use Plastic Packaging., Yui Setojima

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The Conflict Between Generations in the Workplace., Francisca De Souza Smith

Theses/Dissertations from 2020

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Analysis of the Internal Factors That Affect Consumer Buyer Behaviour of Gendered Fashion Items Within the LGBTQ+ Community in Ireland., Danela Lovera Teixeira

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An Analysis of Sustainable Marketing and How It Is Managed Through Social Media Platforms., Luis Eduardo Medina Zambrano

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An Analysis of the Awareness of Sustainability in Food Consumption in Dublin., Thayla Penzin Goulart

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An Approach to the Impact on the Market and Music Consumption After the Emergence of Streaming Technology., Letícia Ledoux

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An Examination of the Growth of Cruelty-Free Products Available for the 18–24 Age Range., Daniela Isabel Bolivar Leon

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Blue-Collar Job: Stress and Job Satisfaction., Andressa Mesquita Cabral Silva

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Content Marketing and the Creation of a Brand with Voice., Cicero Henrique Alves Teago

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Ethical Violations in the Work Environment., Adna De Sousa Duarte

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Fast Fashion Industry: Ethical and Eco-Friendly?, Sara de Souza Reis

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Fear Advertising and Its Impact on Audience Behaviour., Melissa Paulino

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How Does the Disinterest of Facebook Users Affect Small Companies That Invest Their Time and Money in This Social Network?, Daisy Ester Medina Órdenes

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How Patagonia apply Triple Bottom Line in their Marketing Strategy., Paolo Pena Lozada

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How to Manage the Organizational Conflict in the Aspect of People Management., Daniele Agostini dos Santos

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The Connection Between People and the Sustainable Fashion Industries; How People Can Become More Aware of Sustainable Fashion., Nivaldo Nazario

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The Importance of the Coaching Process for the Development of Leaders' Skills., Jussara de Silva Soares

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Trade Marketing and its Effects., Marlon Bastos Antão